Find Independent Software Sales Reps

The Software Industry

As a principal in the highly competitive software industry, it is essential to move fast and create a brand that engenders loyalty among your clientele. No matter whether your product is a specialized piece of accounting software, a program for the oil and gas industry, or software-as-a-service (SaaS), a team of commission-only software sales representatives can help you maximize your impact in your niche and help your company grow.

What do you need to look for to determine which software sales rep should join your team? Read our tips below for more insight into selecting a software rep.

Technical Skill

To sell software effectively, a software sales representative must have the technical fluency necessary to interpret what businesses say they need and the ability to communicate how the software meets those needs. In selling software several demos may be required, and countless questions will be asked and answered, since software purchases often require shifts in operations. Look for an outside sales rep who has listening and writing skills, and is sensitive to both the “tech-y” and business sides of software.


A good software sales rep does not just have a great ability to understand technical details, they also have an unparalleled work ethic and a willingness to commit to the job. “Territory” for software sales reps may include a number of countries, and making a sale or building up a territory might require relocating for months or even years. A sense of adventure and willingness to live a globe-trotting lifestyle may be important (depending on who your customer base includes) for a B2B software sales rep.

Experience & Education

If you are entrusting the success of your software business to a commission-only outside sales rep, you will want to look for someone with experience and education that aligns well with your niche, and a track record of proven sales that lets you know you’re in the right hands. Outside sales reps need to understand competitor software offerings and the nature of the software sales cycle. They need to be quick learners, able to adapt to changes in your product and able to communicate with customers need it to be able to do. Finding the right match in an independent software sales rep will save you countless hours in training and organizing new internal staffers, and will help you get off to a fast start in whatever territory you are entering.

Finding a great independent software sales rep can be a huge boon to your business. Use RepHunter today to find software reps online with the form below.

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You proactively search our online directory for reps that meet your requirements and then select reps to contact. If the rep does not respond, or is not actively seeking new commission-only lines, you may request a Rep Credit, which allows you to contact another rep.

Reps have up to 14 days in which to respond and Rep Credits must be used while your subscription is active. You may need to pay to subscribe for additional months to request and use your Rep Credits. Otherwise, you will be able to use your remaining contact allotment any time in the future after resubscribing to a self-service plan.

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For a period of sixty days from the start of service ("Service Period"), RH will locate independent Reps with a proven track record of sales in your industry and in your desired territory. RH will interview the candidates to make sure they are aware of your line specifics and potential and make a formal introduction. RH guarantees that the defined number of hires will accept your offer, execute your Representation Agreement, and take your line.

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