Find Industrial Manufacturers Reps, Boost Your OEM Sales

To succeed as a manufacturer, you need to make sure someone will use your product and make sure it is being pushed to the consumer. You need to make sure you are securing orders for new designs and new products from large companies that will order in significant amounts. To make these goals happen, you need independent industrial sales reps with technical fluency and tenacity at winning the sale.

How do you find this type of outside sales rep and dominate in OEM sales? See our tips for selecting an OEM sales rep below.

Existing Relationships in Territory

One of the great advantages an independent OEM sales rep brings to the table is their experience in a particular territory, and their pre-existing relationships. These buyer contacts enable OEM sales reps to sell multiple lines per call. If you manufacturer a certain switch that can be used in an auto repair context, they will sell this along with the popular tires they sell. Finding an OEM sales rep whose existing lines align best with yours is the key to getting the most out of your outside sales rep. Make sure the outside sales representative is not carrying too many lines, however, as you don't want your product to be overshadowed by the sheer number of products being pitched at any given time.

Market Saturation in a Territory

To find the best industrial sales reps, interview carefully. If you can offer a product in a territory that isn't saturated with competitors already, you'll see the quality of OEM sales reps knocking on your door rise. Build up sales in the market yourself but show room for growth when you are reaching out to independent OEM sales reps. Outside sales rep associations, tradeshows, and sites like RepHunter are great places to screen multiple OEM sales reps at the same time.

Experience as a OEM Sales Rep

OEM sales often take a long time to come to fruition, and to ensure that they do, you need a determined OEM sales rep that has also been in OEM sales long enough not to get jumpy at the wait. Many OEMs ask for several years of experience in OEM sales, a business or technical background (B.S. in Engineering or other relevant scientific fields, or a degree in Business) to increase their confidence in the outside sales reps' ability to carry out the long sales cycle and keep the buyer happy throughout.

Finding the right independent OEM sales rep can be tricky but RepHunter makes it easy. Sign up for RepHunter today with the form below to begin your search for the best OEM sales reps online.